Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
Do you guys live on a sledding hill?
No 😕 we used to live really near one, just a couple blocks away, and it was great! Well, except for the chain-link fence at the bottom. There was this one sled that didn’t slow down fast enough, so you had to bail when you reached the bottom or else you would hit the fence…
Our sledding hill has a bar yard and chicken coop, plus chain link. We have these tube sleds that slide at amazing speeds on ice, and we don’t bail out…we just ram the chicken coop and bounce off. It’s great! Done it with almost everything else down there too.
I mean barn not bar
Yeah, the tube ones are the best! We kinds have to bail out because ours spins and we could get hurt if we hit the fence at the wrong angle.
Ugh this page is the worst on phones. You can’t see what you’re typing unless you hold it sideways, which makes typing super hard!
Hey, it snowed here too! But not enough to go sledding lol
@highscribeofaetherium
“You’re probably here to steal my passcodes and break into all my online accounts.” HOW DID YOU KNOW???? lol
Magic, obviously.
Are you sure you’re not after my pastry? *eyes suspiciously*
No. I have my own. lol
*continues to eye suspiciously*
@highscribeofaetherium I JUST WANT TO BREAK INTO YOUR ACCOUNTS. I PROMISE YOUR PASTRY IS SAFE. speaking of which…i must go steal some pie from our fridge…adios!