Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
@Evangelinatroy_rose WHEN DID YOU GET ON HERE?!?!?! I watched very intently for the first few weeks after I told you about KP last April, was it?—but I never saw you come on! If you had the username of Evangelina Troy, of course I wouldn’t have recognized you; did you have an introductory topic when you got on, under that name? @Kate-Flournoy hey, this is Karina, one of the writer-girls I met at Celia’s mini-retreat last year and whom I introduced you to last Field Day and neither of us has seen since.
Karina, good ta see ya here. *shakes your hand most heartily*
Do you have any idea if Mackenzie Weaver is on here under a different name?
Hey @evangelinatroy_rose! My little sister told me about you. 😉 Welcome to KP! Do start your own introductory topic in the Start Here forum, and tell us a little bit about yourself so we can welcome you properly. 😉
@emma-flournoy I got on here probably a month after you told me about it. I don’t think I made an intro topic. That is a good question! I don’t know if she is on kp or not…
Hm. Well, have a belated welcome. *welcome* 🙂
I hope Mackenzie will come here if she hasn’t already.
Hi Karina! I know you through the Craigs! We’ve gone to Field Day for the past couple of years, and Anna just sent me your blog. 😀 Well it’s great to see you on here! I’ll be seeing you ’round. 😀
Hi Kina!! It’s good to be on here!